The Evils of Tasting Notes

Tin Sheets Marketing, Tasting Room Leave a Comment

Here is a story that we put together for our partners over at Vin65!  Find out why your tasting notes are killing your conversion rates. These Are Not the Tasting Notes You’re Looking For… Tasting notes are an important part of a winery tasting experience. Most wineries provide visitors with a tasting menu that contains at least a small amount of …

Free Money!

Tin Sheets Marketing Leave a Comment

As of the very second that I am typing this story there have been 333,920,235 tweets posted today. Since I wrote the previous sentence, there have been another couple of hundred thousand tweets. Check it out for yourself, here. There are (as of July) 8,796 photos uploaded every second from over 200 million users on SnapChat. 30% of all internet users …

DTC FTW

Tin Sheets Marketing, Sales Leave a Comment

I want to start by saying that I love Vin65. They have been quietly spearheading the revolution in DTC (direct-to-consumer) wine sales in the face of giants like Amazon and doing it in a hugely innovative way, namely through decentralization. Unlike Amazon that continues to centralize by buying fleets of trucks to preform their own last mile delivery services or fleets of planes to perform first mile delivery. Simply …